Terms of Service

Last updated: 18 September 2026

These terms are an agreement between you and Smart Data Investment FZ-LLC, Meydan Grandstand, 6th floor, Meydan Road, Nad Al Sheba, Dubai, United Arab Emirates (“we”, “us”), the operator of Private Assistant (the “Service”). By creating an account or using the Service, you agree to them. If you use the Service for a company, you confirm that you may bind that company, and “you” means the company.

1. The Service

Private Assistant gives you an AI assistant with its own email address, together with file storage, e-signing, a CRM, booking pages and a customer support desk. Features may change over time as we improve the Service. How we handle personal data is described in our Privacy Policy.

2. Your account

• You must be at least 18 years old and give accurate information when you sign up.
• You are responsible for keeping your login details safe and for everything done through your account, including by team members you invite.
• Tell us promptly at info@privateassistant.ai if you believe your account has been accessed without permission.

3. Your assistant and AI output

Your assistant uses AI models that can make mistakes, misunderstand instructions or produce inaccurate content. You are responsible for reviewing its output, and for the messages, documents and actions you approve or allow it to carry out on its own, before relying on them. The Service is not a substitute for professional legal, financial, medical or other advice.

Actions that need your permission wait for your approval. If you choose to approve a type of action permanently, you accept responsibility for the assistant carrying it out without asking again.

4. Acceptable use

You agree not to use the Service, or let your assistant be used, to:

• send spam, unsolicited bulk messages, phishing or other deceptive messages;
• break any law, or infringe anyone’s intellectual property, privacy or other rights;
• upload malware or try to gain unauthorised access to the Service, other accounts or other systems;
• generate content that is unlawful, harassing or harmful, or misuse the AI providers we rely on; or
• overload, disrupt or reverse-engineer the Service, or resell it without our written permission.

We may suspend or limit your account if we reasonably believe you are breaking these rules, and we will tell you why unless the law or the situation prevents it.

5. Your content

You keep all rights to the content you put into the Service and the output your assistant creates for you. You give us permission to store, process and transmit that content only as needed to provide and support the Service, including sending it to the service providers listed in our Privacy Policy. You confirm that you have the rights and, where needed, the consent to use any personal data of other people that you bring into the Service, such as your customers’ emails.

6. Fees and billing

The Service is offered as a paid subscription. You pay only once we have told you the price and you have accepted it; until then, no fees are charged.

• Subscriptions are billed monthly in advance through our payment processor, Stripe.
• Prices exclude taxes, which are added where applicable.
• We may change prices with at least 30 days’ notice. A price change applies from your next billing period after the notice, and you can cancel before it takes effect.
• If a payment fails, we may suspend the Service after telling you and giving you a reasonable chance to pay.

7. Cancellation and termination

• You can cancel at any time. Cancellation takes effect at the end of the current paid month, and fees already paid for that month are not refunded.
• You can delete an assistant from your account page at any time. To close your account entirely, email info@privateassistant.ai.
• We may end these terms with 30 days’ notice, or immediately if you seriously or repeatedly break them.
• After your account ends, you have 30 days to ask us for an export of your data. After that we delete it as described in our Privacy Policy.

8. Availability

We work to keep the Service running, but we do not guarantee that it will be uninterrupted or error-free. Parts of it depend on third parties, such as AI providers and email networks, that are outside our control. We may carry out maintenance, and we will try to give notice of planned downtime.

9. Liability

To the extent the law allows, the Service is provided “as is”, and we are not liable for indirect or consequential losses, lost profits, lost data or business interruption. Our total liability for any claim relating to the Service is limited to the fees you paid us in the 12 months before the claim. Nothing in these terms limits liability that cannot be limited by law.

You agree to cover our reasonable losses from third-party claims caused by your content or by your breach of these terms.

10. Changes to these terms

We may update these terms. If a change is material, we will tell you by email or in the app at least 30 days before it takes effect. If you keep using the Service after that, the new terms apply; if you do not agree, you can cancel before they take effect.

11. Governing law

These terms are governed by the laws of the United Arab Emirates as applied in the Emirate of Dubai. The courts of Dubai have exclusive jurisdiction over any dispute arising from them, unless mandatory law where you live gives you the right to bring a claim elsewhere.

12. Contact

Smart Data Investment FZ-LLC, Meydan Grandstand, 6th floor, Meydan Road, Nad Al Sheba, Dubai, United Arab Emirates. Email: info@privateassistant.ai.